Online shopping and eCommerce is a multi billion dollar industry and is expected to grow by 8 to 12% in the next few years; suggesting that sales in the United States alone will fall between $427 billion and $443 billion.

For most ecommerce sellers/vendors, payment gateways are seen as a necessary evil to deal with. Surely, they help you accept payments from your customers, but they’re not at the top of your list of organizations you like working with. They’ve developed a reputation of being sleazy, money-grubbing middlemen that take advantage of sellers from small, medium to large size.

The market share of online retail store will continue to rise. Now that the entire world is moving to online sales, you are bound to spend a significant amount of your shopping budget, online. Here I have five tips from a marketer’s perspective that make your online shopping experience even better.